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What retail trader loss statistics actually say: regulator and research numbers side by side

You may have heard that “90% of retail traders lose money.” When you line up the figures that regulators and researchers actually published, they range from about 60% of people making a profit (a Japanese survey of people currently trading forex, self-reported) to 97% of people losing money (a Brazilian study). Much of the gap comes from how each number was built. They differ in who was counted (accounts or people), which product, which period, and what counted as a loss. This article puts the figures we could check at the source in one table, then lists what to look for when you read one. It does not say “so you should quit” or “so you will be fine.” At the end, it shows how to count your own numbers from your own records.

Published 19 Oct 2026By Kenji Okumura, Representative, Tiltnote (has traded forex)

Before you compare numbers

First, ten figures side by side

Only figures whose source page or paper we opened and checked are included. Anything we could not check is left out (see “Figures we did not use” at the end). Rows are in alphabetical order by country or region. The order carries no meaning, and it does not rank any country or region as better or worse. Each figure belongs to the year it was published and is not a current rate.

Table 1. Figures that count broker data (regulator documents)

Swipe the table sideways to see all columns →

Source (country or region)ProductWhat was countedPeriodHow a “loss” was definedFigure
ASIC Report 626 and Consultation Paper 322 (Australia, 2019)[4][5]CFDs (contracts for difference), split into “margin FX” and other CFDsClients (the documents do not say whether people or accounts were counted). Data reported by 57 providersAny 12-month period each provider chose between Jan 1, 2016 and Jun 30, 2017“Lost money.” These two documents do not give a detailed definition63% for margin FX, 72% for other CFDs (about 80% for binary options)
ESMA announcement (EU, March 27, 2018)[1]CFDs (including currency pairs)Retail accounts, from analyses by national authoritiesNot statedNot statedTypically 74–89% of retail accounts lose money (range across countries). Average loss per client: €1,600 to €29,000
Four EU member states (Ireland, Cyprus, Spain, Poland), as tabulated by ASIC[5]CFDsThe table heading is “% loss.” It does not say accounts or peopleIreland 2013-14 and 2015-16; Cyprus Jan 1 to Aug 31, 2017; Spain 21 months (early 2015 to late 2016); Poland 2016 and 2017Not statedIreland 75% and 74%; Cyprus 76%; Spain 82%; Poland 79% and 80%
Study by Kentaro Iwatsubo in the Financial Futures Association of Japan (FFAJ) bulletin No. 114 (Japan, 2017)[10]Over-the-counter (OTC) forex margin trading at FFAJ member firmsAccounts. A random sample of 1,000 accounts per monthThe year 2015, calculated month by monthMonthly return on realized profit and loss, including swap. The top 5% and bottom 5% were removed. Only accounts with no open position at the start of the month and at least one trade in the monthThe average was negative (about -2.9%). The median was close to zero and slightly positive. Pooling all months, more than half of account-months were positive (median 0.008%)
FFAJ quarterly data, as shown in Iwatsubo’s slides for a Financial Services Agency panel (Japan, 2018)[11]OTC forexAccounts. The share whose funds rose and the share whose funds fellEach fiscal-year quarter (Japan’s fiscal year starts in April). The slide lists 11 quarters, FY2015 Q1 to FY2017 Q3After adjusting for deposits and withdrawals, whether realized profit and loss, change in unrealized profit and loss, and swap added up to a rise or a fall in the account. Accounts with no real change were left outAccounts that fell: 47.48% to 75.74%. Accounts that rose: 24.26% to 52.52%. The share varied a lot from quarter to quarter
FCA consultation paper CP18/38 (UK, 2018)[3]CFDsActive retail client accounts. A weighted average of the risk warnings published by 7 firms (about 65% of the UK retail CFD market)Not statedEach firm’s own published figure was used. The definition is not given in this documentAbout 78% of accounts lost money
CFTC consumer advisory (US)[6]OTC forex at registered dealers“Non-discretionary” accounts disclosed by dealersQ2 2021 to Q1 2022Calculated each quarter by the dealer under the rule (see the table below, “What counted as a loss?”). How the “past year” was put together is not statedAbout one-third of customers made a profit and about two-thirds lost money

Table 2. Figures that count people (studies and a survey)

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Source (country or region)ProductWhat was countedPeriodHow a “loss” was definedFigure
Chague, De-Losso and Giovannetti, “Day Trading for a Living?” (Brazil, working paper, 2020)[13]Equity futuresIndividuals who began day trading in 2013 to 2015 and kept going for at least 300 days300 days or more“Lost money,” per the abstract. We did not check the full text for details97% lost money. Only 0.4% earned more than a bank teller (over US$54 a day)
FFAJ survey (Japan, April 2018), as described by Iwatsubo[12]Forex1,000 people in their 20s to 70s who currently trade forex (self-reported). The mix of sex and age was set in advanceThe year 2017The profit or loss for the year, as the person answered60.3% made a profit
Barber, Lee, Liu and Odean, “The Cross-Section of Speculator Skill” (Taiwan, working paper, May 2011)[14]Stocks on the Taiwan exchangeIndividuals who day traded (about 360,000 in an average year). The 13% figure is limited to people whose yearly day-trading volume was at least 600,000 Taiwan dollars1992 to 2006, calculated year by yearProfit or loss from day trading in that year, after commissions and transaction taxesIn a given year, about 13% had a positive profit after costs, and about 15% had a positive excess return (beyond market moves) after costs; the two are defined differently. Only the group of about 1,000 people (under 1%) ranked top by the previous year’s results kept beating the market after costs in the following year

It is no surprise that the share of “losers” differs from number to number. One counts accounts, one counts only people who lasted 300 days, one counts survey respondents. These are different groups. Here are four things to check when you read a figure.

How to read these numbers

1. Who was counted: accounts or people, and only those who stayed?

2. What counted as a loss?

Even when authorities require firms to publish a figure, the counting rules differ.

Swipe the table sideways to see all columns →

Source of the ruleUnit and periodWhat counts as a loss
EU (annex to ESMA’s 2018 decision)[2]Each provider’s retail CFD trading accounts. Calculated every 3 months, looking back over the previous 12 monthsAn account where realized plus unrealized net profit and loss over the period is negative. Costs such as fees and commissions are included. Accounts with no open CFD in the period, profits and losses on products other than CFDs, and deposits and withdrawals are excluded
US (CFTC rules 5.5(e) and 5.18(i); NFA Interpretive Notice 9053)[7][8][9]Each dealer’s “non-discretionary” retail forex accounts. Each quarterRealized and unrealized gains and losses, minus fees and commissions, plus interest and similar income. Deposits and withdrawals are excluded. A result of zero or below counts as “not profitable”
Australia (a proposal in ASIC’s 2019 Consultation Paper 322)[5]The provider’s retail CFD trading accounts. 12 monthsThe proposal was to disclose the share of accounts that made a loss over 12 months. We did not check the wording of the current order

These differences change the figure. A 3-month window and a 12-month window give different shares. In the Japanese quarterly data above, the share of accounts that fell moved between the high 40s and the mid 70s of a percent depending on the quarter. Whether you count unrealized results, fees and swap, and whether you put a result of exactly zero on the loss side or the profit side, also changes the share. The 2018 EU decision asked each provider to publish its own figure. The standard warning (“between 74–89% of retail investor accounts lose money”) was for providers with no figure of their own to publish, and it reflects a range from national analyses.[1][2]

3. An average and a distribution are different things

4. Period, product and country all change the number

What these numbers cannot tell you

Count your own numbers from your own records

Public figures cannot stand in for your own. You can count your own from your records. If you borrow the authorities’ counting method, you are measuring with the same ruler.

  1. Pick a period: one month, three months or twelve months.
  2. Leave out deposits and withdrawals: profit or loss for the period = ending balance − starting balance − deposits + withdrawals.
  3. Include costs: if you work from the balance, spread, commission and swap are already in it. Decide in advance whether to include unrealized results.
  4. Decide how to treat zero: does a result of exactly zero count as “not a loss” or as “not a profit”?

Swipe the table sideways to see all columns →

PeriodStarting balanceDepositEnding balanceProfit or loss for the period
3 months100,00050,000130,000-20,000

(Made-up numbers as an example, in your account currency.) The balance looks like it rose from 100,000 to 130,000. But 50,000 of that was a deposit, so the result for the period is 130,000 − 100,000 − 50,000 = -20,000. If you do not leave out the deposit, you can read a loss as a profit.

With only a few months counted, a pattern may be chance. For how many trades it takes to trust a win rate, see how many trades before you can trust a win rate. For a study on trading often and results, see overconfidence and trading too much. For looking back on a month, see monthly trading review, and for what to record, what to write in a trading journal. How forex compares with other investments is in forex vs stocks, crypto and binary options. To get average profit and the largest drop from a list of results, the trading stats calculator can help, and the trading journal template gives you a table to start from.

In Tiltnote you can record profit or loss, whether you kept your rules, and how you felt for each trade. The records give you the material to count your own numbers.

Figures we did not use

About this page

This article is not investment advice, and it does not recommend any trade. The figures belong to the year, country and product given. They are not current rates and not a prediction of your own results. If money or trading is causing you distress, or you find it hard to stop, please don’t carry it alone: talk to someone close to you or a support service where you live.

Sources

  1. European Securities and Markets Authority. (March 27, 2018). ESMA agrees to prohibit binary options and restrict CFDs to protect retail investors. https://www.esma.europa.eu/node/84933
  2. European Securities and Markets Authority. (2018). Notice of ESMA’s Product Intervention Decisions in relation to contracts for differences and binary options (ESMA35-43-1135, decisions of May 22, 2018; Annex II, Risk warnings). https://www.esma.europa.eu/sites/default/files/library/esma35-43-1135_notice_of_pi_decisions_on_cfds_and_binary_options.pdf
  3. Financial Conduct Authority. (2018). CP18/38 Restricting contract for difference products sold to retail clients and a discussion of other retail derivative products (paragraph 2.9 and footnotes 6 to 8). https://www.fca.org.uk/publication/consultation/cp18-38.pdf
  4. Australian Securities and Investments Commission. (August 2019). Report 626 Consumer harm from OTC binary options and CFDs. https://download.asic.gov.au/media/5241548/rep626-published-22-august-2019.pdf
  5. Australian Securities and Investments Commission. (August 2019). Consultation Paper 322 Product intervention: OTC binary options and CFDs (paragraphs 43, 89 to 93 and Table 1). https://download.asic.gov.au/media/5241542/cp322-published-22-august-2019.pdf
  6. Commodity Futures Trading Commission. Customer Advisory: Eight Things You Should Know Before Trading Forex (footnote 1). https://www.cftc.gov/LearnAndProtect/AdvisoriesAndArticles/CustomerAdvisory_MustKnowForex.html
  7. National Futures Association. Interpretive Notice 9053 (quarterly reporting). https://www.nfa.futures.org/rulebooksql/rules.aspx?RuleID=9053&Section=9
  8. 17 CFR § 5.5 (Risk disclosure statement), Legal Information Institute version. https://www.law.cornell.edu/cfr/text/17/5.5
  9. 17 CFR § 5.18(i) (Required disclosures; calculation of profitable accounts), Legal Information Institute version. https://www.law.cornell.edu/cfr/text/17/5.18
  10. Iwatsubo, K. (2017). FX証拠金取引の投資戦略とパフォーマンス ―保有期間・リスクと収益率の関係― [Investment strategy and performance in FX margin trading: holding period, risk and returns] (in Japanese, with an English summary). Financial Futures Association of Japan bulletin No. 114, October 2017. https://www.ffaj.or.jp/wp-content/uploads/2019/06/ffaj-kaihou114-i.pdf
  11. Iwatsubo, K. (March 29, 2018). Slides for the Financial Services Agency expert panel on settlement risk of OTC forex firms, document 4 (in Japanese). https://www.fsa.go.jp/news/29/singi/20180329-1/04.pdf
  12. Iwatsubo, K. (September 27, 2018). FX取引に関する顧客アンケート結果を踏まえて [Based on the results of a customer survey on forex trading] (in Japanese; describes the FFAJ survey of April 2018). https://www.ffaj.or.jp/wp-content/uploads/2018/09/20180927_hyouron.pdf
  13. Chague, F., De-Losso, R., & Giovannetti, B. (February 2020). Day trading for a living? FGV EESP Textos para discussão 525 (working paper; abstract checked). https://econpapers.repec.org/RePEc:fgv:eesptd:525
  14. Barber, B. M., Lee, Y.-T., Liu, Y.-J., & Odean, T. (May 2011). The Cross-Section of Speculator Skill: Evidence from Day Trading (working paper; the journal version is Journal of Financial Markets, 2014, whose text we did not check). https://faculty.haas.berkeley.edu/odean/papers/day%20traders/Day%20Trading%20Skill%20110523.pdf

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Updated 20 Oct 2026 · Run by Kenji Okumura, Representative, Tiltnote · About this site